Principal
Matt Bogoroch
Matt leads the search, generative discovery and data strategy behind Citeworthy Press engagements, turning market evidence into a clear plan teams can execute.
Matt works directly with leadership and marketing teams to identify where a company is invisible, which competitive gap is worth closing and what evidence will make the resulting work credible.
His role connects the technical and commercial parts of the program: prompt and keyword data, content architecture, citation patterns, positioning, measurement and the operating rhythm required to ship consistently.
At Citeworthy Press, strategy stays connected to implementation. Matt remains involved as the senior team writes, builds, pitches, optimizes and measures the work.
Core expertise
Where Matt leads the work.
- 01Generative engine optimization
- 02Search engine optimization
- 03Content and information architecture
- 04Competitive and citation analysis
- 05Measurement and attribution
- 06Growth strategy
Connected services
Strategy that becomes shipped work.
The other principal
PrincipalMartin Cheung→Have a number to move?