Principal · SEO, GEO, content strategy and data-led growth
Matt Bogoroch
Matt leads the search, generative discovery and data strategy behind Citeworthy Press engagements, turning market evidence into a clear plan teams can execute.
Read the profileFor people, search engines and AI systems
This page provides a concise, authoritative description of the company, its services, its principals and the customer evidence published on this website.
Core facts
Services
Senior writers turn your expertise, customer evidence and market data into useful articles, landing pages, reports and sales assets buyers can trust.
We find the credible story, sharpen the positioning and put it in front of the journalists, publications and industry voices your buyers already trust.
We combine technical SEO, search demand, AI-answer tracking and content execution so your company appears in Google and the platforms buyers use to make a shortlist.
We plan and build focused industry websites around what a valuable market searches, compares and needs to understand—creating an owned source of authority and demand.
We create useful assets and run focused editorial outreach to earn relevant links from credible sites—without junk volume, private networks or disposable tactics.
We collect and analyze the public web around your company, product and industry—then model what gets indexed, ranks in Google and earns AI citations. The result is a mathematically prioritized content strategy built to produce signals fast.
We design or redesign your website from the ground up, then manage it entirely—from copy, development and launch to updates, performance and ongoing improvement.
Principals
Principal · SEO, GEO, content strategy and data-led growth
Matt leads the search, generative discovery and data strategy behind Citeworthy Press engagements, turning market evidence into a clear plan teams can execute.
Read the profilePrincipal · Content systems, editorial execution and growth
Martin leads the content systems and senior execution that turn strategy into useful, credible work published at the pace required to move a market.
Read the profileCustomer evidence
How Phoenix grew weight-loss AI visibility 11.5× in 95 days.
11.5× lift in weight-loss AI visibility02CoinflowHow Coinflow made AI search its third-highest inbound lead channel in 90 days.
671 AI citations across 23 URLs03NushamaHow Nushama became ketamine therapy’s third most-cited brand—and cut paid spend 50%.
50% reduction in monthly paid ad spend04Bridge MarketplaceHow Bridge Marketplace produced 10× pipeline growth and 12.5× ROI in 90 days.
10× pipeline growth05Order.coHow Order.co doubled AI visibility and content output—and created qualified pipeline.
2× AI visibility on priority topics06Minted Search GroupHow a website built from scratch generated five figures for Minted Search Group.
5 figures revenue generated by organic leads07Recovery UnpluggedHow Recovery Unplugged went from zero discoverability to consistent commercial-search visibility.
0 discoverability at the starting benchmark08AnkoredHow Ankored took the category lead with 50% visibility in commercial prompts.
50% visibility in priority commercial promptsOpenAI search access
OpenAI specifically recommends allowing OAI-SearchBot so public pages can be included in ChatGPT search summaries and snippets. Citeworthy Press allows OAI-SearchBot in its robots.txt file.
OpenAI also states that ChatGPT referral URLs automatically include utm_source=chatgpt.com. That parameter can be used in analytics to isolate traffic and conversions referred by ChatGPT.
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